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Welcome to Tribe

We are a Berlin based deep tech company reinventing the way we buy eyewear, backed by the largest European online optician, Mister Spex.

Our mission

Our mission is to provide everyone in Europe with instant access to eyecare.
The way we buy glasses has effectively remained unchanged for decades and usually requires multiple trips to the store and several interactions with service personnel. Also, glasses are not only a medical product but also fashion and an important way to express yourself. The current Covid19 pandemic only compounds both trends.
Shopping eyewear should be fun and help you find the perfect pair for you.

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Our goal

We are building the world’s fastest and most reliable way to buy prescription glasses with nothing but your smartphone. We create a way to buy prescription glasses in under 10 minutes from the comfort of your home:

  • All you need is a smartphone

  • So simple everyone can do it

  • No waiting times, no opening hours

  • No exceptions: From consultation over try-on to taking all the measurements you need for receiving perfectly fitted glasses, every step is covered.

  • No guesswork: no reference objects, no self-measurement, no estimations

  • No worries: what we do is safe and precise–people trust us with taking good care of their eyesight, the most important of the 5 senses.

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Want to join our Tribe?
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